Businesses use Mirakash to answer their phone lines with an AI agent and to place calls, for example to follow up an enquiry or to call you back at a time you asked for.
What we hold
- your phone number, and the time, length and direction of each call;
- a recording of the call, if the business records its calls;
- a transcript of what you and the agent said, with a summary and an analysis drawn from it (for example, whether your question was answered, and details the business asked the agent to note);
- what the agent looked up or did during the call, and the notes and quality scores the business's team adds when it reviews the call;
- depending on how the business uses Mirakash, your number may also sit on a call list it uploaded, on a callback you asked for, on a record of consent you gave, or on its do-not-contact list.
Recordings are kept in our storage in Frankfurt, Germany, unless the business keeps them in a storage account of its own.
What is deleted automatically
Each business sets how long recordings and transcripts are kept. Both are 90 days unless it changes them. A sweep runs twice a day and deletes whatever is past its window. Recordings in our storage are deleted after 365 days at the latest, whatever the setting says. The automatic sweep removes the audio and the words, and with the words everything written from them that could quote you: the summary, the analysis, reviewers' remarks, your satisfaction comment and any test scenario made from the call. Once nothing of the call's content is left, it also takes your number (and the carrier's reference for the call) off the call's entry. The entry itself stays in the business's call log, with the date, length and cost.
How to have it deleted
- Ask the business. One of its administrators can do it in the Mirakash console under Settings → Call data (
app.mirakash.com/settings/data). They type your phone number or email, check what would go and erase it. This removes the data at once, whatever the retention setting says. The same erasure is available through our API (POST /api/data/erase). Today the API takes requests only from an administrator signed in to the console, not from a business's own servers. - Or ask us through /contact, naming the business and the number. We pass it to the business and, where our agreement with it allows, carry it out for it.
What erasure removes, and what it leaves
Erasure deletes every recording (outright, because our storage keeps no older versions), transcript, summary and analysis for that number. It also deletes what the agent looked up during those calls, reviewers' notes and the reason any call was escalated. The agent can no longer recall earlier calls with you, because the history it would read is gone.
It leaves the call's entry in the business's call log (date, length, cost and scores, with none of your words), so the business's bills and reports still add up. Your number on that entry is replaced by a short code worked out from it. The code cannot be turned back into your number, but someone who already knows your number could check whether a code matches it. It is kept so that the deletion can be proved later. The business's audit trail gets a receipt: that an erasure happened, when, who ran it, and a fingerprint (a SHA-256 hash) of what was deleted, not the content.
The same erasure also deletes your number from the business's call lists, callbacks booked to you, your callback preferences, the consent records the business holds for you, the test numbers its team set up, and the rows its agents saved about you in its Mirakash data tables. It does not reach documents the business uploaded to its agents' knowledge base, its own staff's chats with our in-console assistant, or the step-by-step logs of its automated workflows. If you may be in one of those, say so when you ask us and we search them by hand.
If you never want to be called again
Deleting your data and blocking your number pull in opposite directions: to stop calls to a number, a system has to remember that number. If you want both, we delete everything else and keep only an entry on a do-not-contact list. The entry holds:
- your number itself, not a scrambled form, because it has to be recognised to be blocked;
- whose list it is on (one business's, or every business on Mirakash);
- when it was added, how the request reached us, and your reason if you gave one.
Mirakash checks this list before a business's agent places a call and before a business starts a WhatsApp conversation, and refuses if your number is on it. Telling the agent during a call or a text conversation that you don't want to be contacted again adds your number to that business's list: every agent has a built-in step for it, used when the conversation has your number. It depends on the agent recognising what you asked, so to be sure, ask the business or us as well. You can also ask for the entry to be removed later. After that, nothing on our side stops the business calling you.